Petal Ads to usher in a new era in ad-tech by signing MMP World Wide as new certified partner
Petal Ads, a dynamic ad platform with over 53,000 media partners worldwide and 10.5 billion daily ad requests, has announced...
Breakbulk Middle East unveils dates for 2024 edition in Dubai
Following the success of Breakbulk Middle East (BBME) 2023, held under the patronage of the UAE Ministry of Energy and...
SRMG launches new venture capital arm, SRMG Ventures, with first investments in regional content studio and immersive platform companies
SRMG’s new venture capital arm focuses on supporting content creation and digital media platforms, as well as investing in media...
Abdul Latif Jameel Motors and Serviceplan Experience Reveal 2023 Ramadan Spot
Abdul Latif Jameel Motors returns this Ramadan with a film conceived by agency Serviceplan Experience, that captures the essence of...
Likee’s Refreshed Logo and Slogan Invite Users to Explore Their Interests
Likee, one of the region’s most popular short video platforms, announced the launch of its new brand logo and slogan,...
Serviceplan Korea is Named Independent Agency of the Year and wins 4 awards including a Grande Digital Craft Lotus at Adfest 2023
Serviceplan Korea have been named Independent Agency of the Year and been awarded 4 Lotus awards at Adfest 2023 after...
UAE witnesses cross-industry partnership as full-funnel marketing consultancy Team Red Dot joins hands with MarTech leader WebEngage
WebEngage, a leading full-stack Retention Operating System, today announced its partnership with Dubai-based full-funnel marketing consultancy Team Red Dot. The...
Balancing short and long-term investments, the use of brand(dot)com and marketplaces, and the intricacies of omnichannel will supercharge brand growth
A complex post-pandemic retail landscape, including a shift to omnichannel shopping, has resulted in a need to rebalance marketing strategies...
New on Viu: Turkish titles arriving in Ramadan
Viu, PCCW’s leading pan-regional over-the-top (“OTT”) video streaming service, will host two new Turkish titles, including a Viu Original ....
TikTok’s guide to sharing special moments this Ramadan
Ramadan is when family and friends gather over iftar and suhoor to celebrate togetherness, and this year TikTok is uniting...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.