TikTok Showcases Safety and Well-Being Tools at Interactive Event
TikTok reinforced their commitment to the safety and digital well-being of their community earlier this week as they hosted guests...
LIKE DIGITAL & PARTNERS APPOINTS KARL ESCRITT AS CEO AND ALEXANDER TOVEY AS CCO
Award-winning digital agency Like Digital & Partners has announced the appointment of Karl Escritt as Chief Executive Officer. Karl has...
HUAWEI Ads Launches Exclusive Incentive Programme to Drive Partners’ Growth and Monetisation
HUAWEI Ads, a leading programmatic advertising platform by Huawei, announced the launch of two new monthly incentive programmes for marketers...
WARC reveals insights from the 2022 Cannes Lions Creative Effectiveness winners
WARC, the global authority on marketing effectiveness, has today released a report identifying trends and themes common to the award-winning...
Global TV media costs increase 31.2% post pandemic
A new WARC analysis has found that media inflation is driving up the cost of advertising across channels, with TV...
Balancing Local with Global Communications Strategies
The pandemic caused the largest and fastest disruption in history to international trade, global supply chains and international travel. As...
Bupa Arabia participates the 3rd Annual Marketing Leaders conference in Dubai
Bupa Arabia participated in the 3rd edition of the Marcus Evans Annual Marketing Leaders 2022 conference in Dubai, a three-day...
Allianz in Egypt Launches “Free Roadside Assistance Initiative” to Assist Drivers across Egypt during Summer
Allianz in Egypt launched this summer the “Free Roadside Assistance Initiative” offered for all travelers across Egypt, especially on the...
Abu Dhabi Media and STARZPLAY Partner to Win Exclusive Rights to Stream the Italian Serie A Football League for the Next Three Seasons
Football fans across the MENA region can now enjoy the upcoming Italian League (Serie A), Cup (Coppa Italia) and Super...
Novartis Pharma and Cleopatra Hospitals Group sign an MoC to provide the best healtchare services to ASCVD patients
Novartis Pharma S.A.E (Novartis Pharma Egypt), the global leader in the healthcare industry, signed a memorandum of collaboration (MoC) with...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.