Reports
Chief Marketing Officers Magazine (CMOs) is a specialized publication in Marketing & communication industry and this category is dedicated to the reports and researches related to the industry.
Gartner Identifies Top Five Trends in Privacy Through 2024
As the number of privacy regulations worldwide continues to grow, organizations should focus on five privacy trends to help meet...
Effective Communications Through New COVID Variants
Communicators have had to keep one step ahead of an ever-moving situation since the COVID-19 outbreak, playing a key role...
Gartner Survey Finds Rise in Business Technologists is Driving Funding for Tech Purchases Outside of IT
Seventy-four percent of technology purchases are funded, at least partially, by business units (BUs) outside of IT, according to a...
‘IRL’ Ad Investment Worldwide will Reach $44.4bn in 2022, Still 1.6% down on Pre-COVID Levels
A new WARC analysis comparing global ad spend with the latest citizens mobility data reveals that the recovery of investment...
Spending on Corporate Travel in Middle East set to Rise by 32% in 2022
Business travel expenditure in the Middle East is forecast to rise by 32% this year, following a predicted 49% increase...
Digital Ad Spend to Reach $753 Billion Globally in 2026, Driven by In-app Advertising Growth
A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753...
Russia climbs rankings to become Dubai’s second-largest source market in 2021, with UAE set to remain the country’s preferred GCC destination
Russian market on course to surpass US$1 billion for UAE within next four years The average length of stay for...
WARC Global Advertising Trends: Where is the money going?
Ad trade is on course to reach a value of $1trn by 2025, with three companies – Meta, Alphabet and...
Most Missing Insights are Due to Data Bias
According to F5’s latest State of Application Strategy report, only five out of 100 people are managing to get the...
W7Worldwide Shares 7 Communications Lessons from COVID-19
If we have learned anything from the pandemic, it is the value of the communications function as a strategic discipline...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.