Consumer Behavior
Chief Marketing Officers Magazine (CMOs) is a specialized publication in Marketing & communication industry and this category is dedicated to the topics related to the consumer behavior .
Arabic travellers in the GCC plan for new travel experiences, says expert during ATM 2022
Speaking during Day 2 of Arabian Travel Market in Dubai, consumer intelligence company D/A highlighted the important role GCC travellers...
Win at Ramadan by Connecting with these 2 Gaming Audiences
Gaming in the Middle East and North Africa (MENA) is ballooning into a massive force that the marketing community should...
D/A Reveals Near Full Consumer Confidence in The Saudi Arabian Economy
Economic incentives, oil price improvements, and positive public news has caused overall consumer confidence in Saudi Arabia to spike to...
The State of Mobile in 2022: How to Succeed in a Mobile-First World As Consumers Spend 3.8 Trillion Hours on Mobile Devices
Mobile continues to dominate as consumers spent a record 3.8 trillion hours on mobile in 2021, according to App Annie,...
80% of Consumers Report Abandoning Retailers After Three Bad Experiences: Salesforce Connected Shoppers Report
Findings released in the fourth edition of the Salesforce Connected Shoppers Report reveal a growing gap between heightened expectations of...
Pre-Cyber Monday Digital Sales Up 18% Despite Higher Prices, Smaller Discounts, and Fewer Products
This year, early holiday shopping is driving an increase in digital sales, with few signs that economic and logistical headwinds...
97% Of Marketers Believe Pandemic-Induced Consumer Behaviors Are Here To Stay And Will Impact 2022 Strategies
As brands shift their marketing strategies from temporary adjustment to permanent transformation, WARC, the global authority on effective marketing, has...
Who Are Mobile Gamers in Egypt and How Do They Spend Their Time?
It is no secret that mobile games are indispensable in our daily lives. That stereotypical perception where the mobile gamers...
App Annie and IDC report reveals that in Q1 consumers spent $1.7B per week in mobile games
App Annie, the mobile data and analytics platform, in partnership with premier global market intelligence firm, IDC, has today published...
App Annie Predicts Shoppers Will Spend 1 Billion Hours on Mobile During the Week Prime Day 2021
Amazon Prime Day has officially been announced for June 21 and 22, 2021, and consumers are already gearing up for...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.