Marketing
Chief Marketing Officers Magazine (CMOs) is a specialized publication in Marketing & communication industry and this category is dedicated to news and reports for marketing industry.
Creating the Future of Marketing in MENA: Fahed Moubarak
Believing in the necessity of shedding light on the marketing gurus and their efforts in changing the marketing scene in...
WARC Awards for Effectiveness 2022, in association with LIONS: Business-to-Business, Collaboration & Culture and Sustained Growth juries named
The final three jury panels are named for the WARC Awards for Effectiveness 2022, a global competition in association with...
WARC Awards for Effectiveness 2022 – Customer Experience, Instant Impact and Brand Purpose juries named
A global marketing effectiveness benchmark like no other, the Awards will be judged using the WARC/LIONS Creative Effectiveness Ladder The...
AXA Egypt Awarded ‘Most Innovative Marketing Campaign’ for 2021
Having been recognized by The Global Economics to be a firm that adopted the ‘Most Innovative Marketing Campaign’ and the...
Serviceplan Middle East Win Agency-Wide BMW Middle East Pitch
Serviceplan Middle East have won an agency-wide pitch to retain their status as lead creative agency for BMW Middle East....
WARC Awards for Media 2021 Winners Announced
A total of 56 campaigns across diverse markets and product categories for global brands including adidas, Allianz, Budweiser, Finish, L’Oréal,...
WARC Rankings 2021 are released – the most awarded campaigns and companies for creativity, effectiveness and media excellence in the world
The WARC Creative 100, Effective 100, and Media 100, a suite of global rankings and the ultimate independent gold standard...
WARC Awards for Effectiveness 2022 are launched
The WARC Awards for Effectiveness 2022 in association with LIONS, are now launched and open for entries. Shining a light...
B2B Marketing is Struggling to Deliver Long-Term Value, According to A New Study By WARC, LIONS and LinkedIn’s B2B Institute
B2B marketers can improve effectiveness with larger, longer-term and more broadly targeted B2B campaigns WARC, LIONS, and LinkedIn’s B2B Institute, have...
“Emotional Intelligence” is the Driving Force for Effective Marketing in MENA
WARC, the global authority on marketing effectiveness, has today released the 2021 MENA Strategy Report, outlining insights and successful marketing...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.