UFC and Hisense announced a distribution and marketing collaboration centered on UFC FIGHT PASS® which will be released on VIDAA-powered...
Maxim Investment Group (MIG) announced the appointment of Alia El-Nagdi, who joins the leadership team as Group Chief Marketing Officer.
Ahmed Abu Al-Saud, Chief Commercial Officer at Living Yards Developments, stated that the company's marketing strategy differs from one project...
The Good Report is a unique ranking of the world's best use of creative communications to promote sustainability and social...
Chief Marketing Officers magazine talked to Dina El-Dessouky, Head of Strategy at FP7 McCANN Cairo to get her opinion about...
Last year, Ramadan synchronized with the spread of COVID-19, and this resulted in drastic changes in the behavior of consumers...
WARC, the global authority on marketing effectiveness, has released an insights report examining current effective marketing trends following an analysis...
MediaCom has been ranked as the No. 1 agency for New Business in 2020, according to new data released by global...
WARC, the global authority on marketing effectiveness, has today launched the 2021 WARC Prize for MENA Strategy, a search for...
WARC, the global authority on marketing effectiveness, has today launched The WARC Effectiveness Awards in association with LIONS.
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