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Home Advertising

TBO Holidays Announces ‘Winner’ of Mega Promotional Campaign for Travel Agents

Over 1,500 winners and 6,000 rewards distributed during 120 days

CMOs by CMOs
3 years ago
in Advertising
Reading Time: 3 mins read
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TBO Holidays Announces ‘Winner’ of Mega Promotional Campaign for Travel Agents

TBO Holidays Announces ‘Winner’ of Mega Promotional Campaign for Travel Agents

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  • Grand prize winner Sarah Raouf from Family Tours, Egypt, walks away with brand new BMW X2

TBO Holidays, one-stop shop booking platform for all travel agents across MEA, which is owned by Tek Travels DMCC– announced the grand prize winner of BMW x2 car following the final raffle draw of its ‘Book n Win Bonanza’ mega promotional campaign for travel agents in the region.

Launched in April earlier this year, the ‘Book n Win Bonanza’ campaign gave away over 1229 prizes across 387 bookers during the first 60 days of the promotion, with a total of over 1,500 winners and 6,000 rewards distributed during the 120 days of the campaign period, with lucky agent Sarah Raouf from Family Tours, Egypt walking away with the BMW x2 grand prize.

The campaign saw 1,200 travel agents win TBO+ Reward Points, allowing them to buy any products of their choice on TBO.com platform. Two lucky agents won cruise packages from MSC Cruises, bookers also had the opportunity to Spin the Wheel on TBO Holidays’ online platform winning some of the outstanding prizes including iPhones, iPads, iMacs, large screen television sets, shopping vouchers, cruise packages, and 5-star hotel and resort vouchers from exotic locations in Thailand, Malaysia & UAE.

Neeraj Gera, President for International Business of TBO Tek Limited said: “I would like to take this opportunity to congratulate the lucky winners of our mega campaign for travel agents across MEA, which saw significant success. The Book n Win Bonanza was GCC’s biggest promotion designed exclusively for travel agents and partners and is our way of thanking them for all the support they showed us during the tough pandemic years. TBO Holidays will continue on its mission to deliver the best of products while simplifying travel ecosystem for all travel agents.”

“Dubai continues to deliver to its residents, tourists and visitors the best of local and global hospitality, and the massive “Book n Win Bonanza” campaign by TBO Holidays surely help achieve our on-going goal of communicating Dubai’s broad tourism offering. Congratulations to the team at TBO for the success and the winners.” said Ahmad Ahli, Director, Dubai Department of Economy & Tourism.

The ‘Book n Win Bonanza’ promotional campaign ran across multiple digital platforms including TBO Holidays, TBO Academy and TBO+, to ensure the widest possible reach.

Tags: TBO Holidays
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CMOs

Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.

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CMOs

Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.

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  • New study: GenAI moves beyond hype as over 93% of CMOs see a clear ROI
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