Fortress Strategies Signs Exclusive Advertising Agreement with Al Iraqiya TV
Fortress Strategies, subsidiary of JGroup, continues to work with Al Iraqiya TV to boost and enhance the advertising scene in Iraq
Fortress Strategies Ltd., a subsidiary of JGroup, a regional holding company with a vast portfolio of subsidiaries and investments across the Middle East, Europe, Asia, and United States, today announced the renewal of their exclusive partnership with Al Iraqiya TV with an aim to simplify and boost the customer experience for regional and international marketers.
According to the renewed contract, Al Iraqiya TV will continue to be exclusively represented by Fortress Strategies for advertising within the region to simplify and elevate the experience for regional and international advertisers.
The renewed partnership will see Fortress Strategies represent Al Iraqiya TV exclusively in the region, serving millions of viewers and an expanding advertiser base. The partnership will also explore new avenues of revenue for advertisers as well as introduce innovative services and initiatives that will guide them into targeting the right audience at the right time and place.
Al Iraqiya TV is one of the leading satellite networks in Iraq. The Al Iraqiya network offers its audience an exceptionally diversified bouquet of programs catering for a wide array of tastes including various movies, documentaries, musicals, children, entertainment, and sports shows.
Commenting on their partnership, Patrick Haber, Vice President of JGroup said “We are grateful to continue our collaboration with Al Iraqiya TV in a very competitive market. JGroup holds a very strong presence in the Iraq region. Our milestone and renewal is considered to be testament to our relentless efforts and positioning as a pioneer in the industry in Iraq. This is an addition to a long-lasting portfolio with owning the largest billboard company reaching millions of viewers and serving the advertising scene in Iraq.”
JGroup was established in 2003 and is led by serial entrepreneur, Imad Jomaa. The conglomerate was built with an aim to connect businesses and people with new opportunities and possibilities.
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