Dr. Khaled Al-Anani, Minister of Tourism and Antiquities, issued a ministerial decree appointing Lamia Kamel, CEO of CC Plus PR Agency, as assistant minister for promotion, for a period of one year.
Lamia will supervise all promotional activities of the Ministry and its affiliated bodies, such as advertising campaigns and promotional events, in addition to supervising the public relations and Protocol departments, and the crisis management file.
It is noteworthy that Lamia Kamel holds a Bachelor’s degree in Business Administration with a major in Marketing from AUC (American University in Cairo), Excellent with First –Class honors Degree in addition to a Master‘s Degree in Business Administration with honors from the same university, as well. She has also received extensive training in developing creative public relations campaigns and crisis management in London, UK.
During her career, Lamia held many leadership positions in a number of most important global oil and marketing companies.
She also established a public relations, media consultancy and marketing campaigns agency (CC Plus) which participated in drawing strategies and media messages for a large number of local and international institutions.