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Home Business

Mastercard and Payment24 collaborate to boost EMV adoption in EEMEA’s fleet sector

CMOs by CMOs
12 months ago
in Business
Reading Time: 4 mins read
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Cairo, Egypt, 23 May 2024: Mastercard and Payment24 are extending their engagement across Eastern Europe, Middle East and Africa (EEMEA) to help bolster security and drive innovation within the fleet and fuel payment industry across the region.

The EMV standard, now being implemented in over 80 markets, has dramatically reduced the incidence of counterfeit card fraud associated with magnetic strip cards, saving hundreds of millions in potential losses.

This partnership not only drives innovation in the fleet and fuel payments sector, but also aims to speed up the transition to the secure EMV standard and help fleet operators reduce the risk of fraud associated with magnetic strip fleet cards.

This expanded collaboration extends the geographical reach of a proven solution and delivers modern fleet and fuel payment solutions to banks and fleet card issuers throughout the region. While drivers benefit from a quick, secure, and seamless way to make payments, fleet operators can now monitor driver spending in real-time, set expense limits, and minimize the need for cash.

“By combining Mastercard’s leading payment technology with Payment24’s innovative and proven fuel payments platform, we deliver a solution for the region that enhances security and adds significant value and convenience for customers,” said Clyde Rosanowski, Senior Vice President of Commercial Solutions, EEMEA at Mastercard.

Through the partnership, customers will be able to take advantage of an end-to-end Fleet Management solution to help them rapidly deploy and scale their own secure fleet and fuel payment offerings. The offering is designed to deliver a suite of EMV-based payment products and extends to a host of modern payment mechanisms, including tokenized tags, e-wallets and vouchers that are all native to the Payment24 platform.

“We are exceptionally proud of how our partnership with Mastercard has developed. The expansion of this alliance to EEMEA highlights the urgent need to get ahead of fraud in the fleet and fuel payments industry. We believe that our combined offering will help customers in the banking industry to better mitigate risks associated with legacy technologies while enhancing transparency and flexibility,” says Shadab Rahil, Joint CEO of Payment24.

“Our deep understanding and tailor-made fuel and fleet technologies go beyond providing secure EMV cards. We deliver mobile payments, windshield tags for identification, and real-time tracking of vehicles and fuel via telematics, all integrated within a dedicated vehicle and fleet management platform. This allows customers to monitor fuel expenses and consumption and actively detect and prevent potential fraud,” adds Nolan Daniel, Joint CEO at Payment24.

Customers across the region can now be rest assured that each transaction is protected by Mastercard’s multiple security layers, fraud prevention technologies, dispute processes and underpinned by Payment24’s technical knowledge and in-depth understanding of fuel payment technologies.

Tags: MastercardPayment24
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CMOs

CMOs

Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.

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CMOs

Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.

Recent Posts

  • Standard Chartered opens representative office in Morocco
  • Wellness, nature and food drive 2025 travel trends in EEMEA, according to Mastercard Economics Institute
  • inDrive Releases its first song in the MENA region “Al Rehala Rahalatak”

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