One Summer Isn’t Enough: How to successfully market brands in times of ever-changing consumer mindsets
What actions can a globally active brand take to remain desirable to consumers in times of change? Natalie Shardan, Managing ...
Tag: Serviceplan Group
Serviceplan Group Announces Sanja Scheuer as Chief People Officer to Drive Global Growth
Sanja Scheuer steps into the role of CPO and joins the Executive Board of the agency group, taking over from ...
New Spot from Serviceplan Arabia and Abdul Latif Jameel Motors – Toyota Sector Encourages Generosity during Ramadan
Jeddah, March 19th, 2024 – A new Ramadan campaign from Serviceplan Arabia and Abdul Latif Jameel Motors – Toyota sector, embraces ...
Serviceplan Group Launches Innovative AI Labs in Munich and San Francisco
To amplify its existing AI expertise and stimulate the development of technological solutions, the Serviceplan Group announces the launch of ...
How AI Can Be Part of Your Business Strategy
AI has become an universal topic of conversation and has widely been acknowledged by international CMOs as a significant focus ...
Serviceplan Group Records Impressive 19% Growth globally, and more than 30 % in the Middle East
Dubai, December 21, 2023 — The Serviceplan Group, incorporating agency brands such as Serviceplan, Mediaplus, and Plan.Net, and operating across ...
Austrian National Tourist Office Selects Wien Nord Serviceplan as its New Agency
Vienna, 10 August 2023 - After several years without a full-service creative agency, the Austrian National Tourist Office (ANTO) initiated ...
Serviceplan Group Records Impressive 19% Growth
The Serviceplan Group, incorporating agency brands such as Serviceplan, Mediaplus, and Plan.Net, reported a fee revenue of 739 million euros ...
Serviceplan Middle East Appoints Nishant Shah as Executive Creative Director
Full-service communications agency Serviceplan Middle East, the Dubai-based arm of Serviceplan Group have announced the appointment of award-winning creative Nishant ...
Alexander Nagel Elevated to Managing Director of Serviceplan Make
Alexander Nagel assumes the newly created position of Managing Director at Serviceplan Make, taking responsibility for the creative product of ...
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Chief Marketing Officers Magazine (CMOs) is Egypt's first printed and digital publication in both Arabic and English for Marketing, Media and PR Professionals with news, articles and commentary on the industry.